PanBiscรฒ sponsored the XXIInd edition of the Il Libro Possibile Festival, one of the most important Italian events in the field of books and reading, held in Polignano a Mare from July 5 to 8.
On Saturday, July 8, 2023, at Diving Terrace, the book ๐๐ ๐๐ญ๐จ๐ซ๐ข๐ ๐๐๐ฅ ๐๐๐ง๐ ๐๐ข ๐๐ฅ๐ญ๐๐ฆ๐ฎ๐ซ๐ (LAB editions) was presented, which was also produced thanks to the support of the company. Present were authors Giuseppe Pupillo and Antonio Ferrante and PanBiscรฒ administrator Luigi Picerno.
“We brought the culture of Altamura Bread to one of the pearls of Apulian tourism” – Luigi Picerno’s comment – “also through the decision to be a sponsor of the 2023 edition of the Il Libro Possibile Festival in Polignano a Mare. The presentation of the book La Storia del Pane di Altamura (The History of Bread from Altamura) by Giuseppe Pupillo and Antonio Ferrante (Lab edizioni), which we strongly desired and supported, succeeded in achieving a great goal: to make known the origins of Altamura bread-making, a worthy representative of a tradition that embraces the entire Mediterranean basin.”
Innovation, sustainability, and in particular the concept of reuse and combating food waste were also discussed, principles that inspired the company to invent two tasty and versatile products: ๐๐ฟ๐๐๐ฐ๐ต๐ฒ๐๐๐ฎ ๐ฑ๐ถ๐๐น๐๐ฎ๐บ๐๐ฟ๐ฎยฎ and ๐๐ฟ๐ผ๐๐๐ถ๐ป๐ถ ๐ง๐ผ๐๐๐ฎ๐ฝ๐ฎ๐ป๐ฒยฎ.